Vice President – Commerce Strategy, Razorfish Global
Marketing and Advertising | Austin, Texas Area, US
I am a seasoned senior digital leader and strategist. I am an expert in customer experience, creative direction, digital marketing, commerce design and strategy.
However, my experience has taught me that my actual professional value is:
• I get things done.
• I solve problems.
• I am the calm one.
• I run towards the fire.
• I don't care who gets the credit, I just want the team to win.
• People enjoy working with me, even when I am tenaciously focused on the end goal.
• I am right a lot, but I am vocally self-critical and learn from my failures. I don't make the same mistake twice.
• I am fluent in many languages in the technology-driven business world: I speak marketer, developer, designer, salesperson; and most importantly, customer.
• Everything in my world is held under the cold lens of "does it work?", and if not "how can we fix it?".
Specialties: Commerce Strategy, User Experience (UX), Customer Experience (CX), creative direction, diplomacy, marketing, brand design, usability, user research, team and employee development, web design and development, product design, and innovating the future.